On reading that semi-retired footballer, Cristiano Ronaldo was set to “star” in the forthcoming Fatal Fury: City of the Wolves game. Will Guyatt discusses the growing collaboration between celebrities and the games industry.

Will Guyatt discusses a bold wake-up call to the games industry highlighted by Netflix's Adolescence. The time for defensiveness is over. As public scrutiny returns with fresh force—fuelled by headlines, high-profile critiques, and real societal concerns—this rallying piece urges the industry to confront hard truths, reject complacency, and lead with accountability.

Will Guyatt examines the insights from Bastion's Times Are Changing report, which highlights the growing disconnect between game developers and the media outlets that have long championed their work.

The relationship between the industry and games media has never felt more strained than it does today. In our report, Times are Changing - we’ve spoken to some of the world’s leading games journalists to get their views on the future of games media and its role in the industry.

Will Guyatt reflects on how gaming has evolved from cheeky pixelated crushes to powerful platforms for connection, empathy, and escape. With new research revealing that today’s youth crave friendship, safety, and meaning over romance, this piece asks whether game narratives are keeping up with changing expectations.

Will Guyatt dives into the chaos of modern game discovery—and finds hope in an unexpected place. Powered by human insight rather than algorithms, Ludocene is a new platform likened to a dating app for games. Could it hold the model for better discoverability in the industry?

The 2024 edition of the Bastion G2M Annual Video Games Marketing Survey. A market report to capture and provide a snapshot of the challenges and opportunities marketeers across the video games industry face today.

To close off Pride Month, we interview Anne-Lou Grosbois-Favreau, Global Brand Manager at Square Enix and Star Limit Break Mentor who highlights the transformative power of diverse stories in games.

Sumo adapted its own in-house scheme to create, Evolve, a new programme available across the industry. Jenny Muhlwa, Learning & Development Partner Consultant at Sumo Group discusses the background to the initiative, the details of the course and what she hopes it can achieve.

A discussion with ReedPop’s Event Director Jennifer Martin on the return of live events post COVID.

Maria Sayans, CEO of ustwo games, speaks to Bastion about the award-winning studio’s unique approach to game development and recent success with Desta: The Memories Between.

An exclusive interview with Simon Bennett, founder of multi-BAFTA award winning British studio Roll7, makers of OlliOlli World and Rollerdrome.

We speak to Sam Barratt, the UN Environment Programme’s Chief of Youth, Education & Advocacy, about what games can do to fight climate change.